Road Traffic Injuries (RTI) are the only public health problem where society and decision makers still accept death and disability on a large scale among young people. This human sacrifice is deemed necessary to maintain high levels of mobility and is seen as a necessary “externality” of doing business. Discussion only revolves around the number of deaths and injuries we are willing to accept. According to official statistics 80,118 persons were killed and 342,200 injured in road traffic crashes in India in the year 2000 (2). However, this is an underestimate, as not all injuries are reported to the police. The actual numbers are likely to have been in the region of 1,200,000 persons with injuries requiring hospital treatment and 5,600,000 persons sustaining minor injuries.