This guide is an attempt to define more clearly the role of nongovernmental organizations in the advocacy arena. It is especially targeted towards organizations which operate with limited resources. It is hoped that the guide will be a useful tool for nongovernmental organizations in advocating on behalf of road safety and road traffic injury victims, in particular during the Decade of Action for Road Safety 2011–2020.
The guide offers ideas for the types of initiatives nongovernmental organizations might conduct, with a series of related checklists, and case studies from around the world. It also offers links to a range of useful web sites.